CWC - Advertising FAQs

263 Accredited US Colleges and Universities

offering 3,802 Distance Learning Degrees

Frequently Asked Questions

What is "cost-per-click" advertising?

What does "click-through" mean?

Will I be charged if the same person clicks on my ad link multiple times?

Can I target my ads to particular areas on your site?

What does it cost to start advertising?

What do you charge for advertising?

How do you determine ranking of ads?

How often will I be billed?

What methods of payment do you accept?

What will my ads look like?

How Do I Create My Ads?

Will my ads appear as I submitted them?

How long will it take for my ads to appear on your website?

Can I see where my clicks came from?

How do I cancel my ads?

How do I sign up?

Do you have advertising standards?

Can I have personal assistance creating my ad and getting my questions answered?

Have an additional question?
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How do you determine ranking of ads?

We utilize a bid-for-placement advertising model for both our Degree Specific ads and Site-Wide ads. The cost-per-click you choose will determine the ranking of your ad. If you choose to pay the most per click, your ad will be the first ad displayed. During sign-up, you will be shown the price range of cost-per-clicks.

Degree Specific ads:
If you prefer targeted advertising, you bid for ad ranking on specific degree pages. Each degree page is ranked separately so you can control your ad costs while ensuring targeted ad placement.

Site-Wide ads:
If you prefer broader coverage, you bid for ad ranking on all pages of the website.